AriZona × MARVEL
Powering a heroic brand collab.
The launch campaign that introduced Super LXR Hero Hydration — a highly anticipated collab between AriZona Beverages and MARVEL.
AriZona × MARVEL
Results that carried past the launch.
From concept development to overseeing production of the video and digital assets, we helped execute a dynamic, visually stunning campaign worthy of the greatest brands in the universe.
2
Icon brands, one campaign
1
New product line launched
End-to-end
Concept through production oversight
Inside the work
"Everyone said this couldn't be interesting. We disagreed — and then we proved it."
— BrandFire — behind the work
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