Tag Archives: Marketing Strategy

BrandFire on CNBC’s Billion Dollar Buyer

BrandFire delivered a $100K branding, advertising and digital package for our new friend, “Billion Dollar Buyer” Tilman Fertitta.

5 Things Advertisers Should Know About Twitter’s NFL Livestreaming Deal

As Twitter and the NFL form a partnership, co-founder Adam Padilla predicts live sports’ presence on social media is just getting started.

6 Reactions by Marketers to the End of ‘Free Social’ as the Algorithm Era Unfolds

Co-Founder Adam Padilla speaks to Adweek about why authentic branded content will continue to cut through the clutter, despite algorithm changes.

How Trump Rebranded the GOP

Co-Founder Adam Padilla speaks to Politico Magazine about how Trump has given a face to the faceless Republican party.

At 160 Years Old, Maker of Green Welly Boots Continues to Evolve

Co-Founder Adam Padilla shares his thoughts with the Wall Street Journal on Hunter Boot’s brand equity and how the company has been able to maintain its legacy.

5 How-Tos For Real-Time Campaigns

Co-Founder Adam Padilla shares tips for brands looking to execute effective, 0n-brand real-time marketing campaigns.

How Posting A Daily Drawing To Instagram Changed This Founder’s Life

Co-Founder Adam Padilla joins Fast Company’s ‘Most Creative People’ and shares the story of his ongoing creative journey.

Adam Padilla Shares How To Apologize Correctly

BrandFire CEO Adam Padilla analyzes Steve Harvey’s apology and shares advice relevant to people and brands alike: how to apologize correctly.

What Branding Experts Think About Coca-Cola’s New Product-Centric Campaign

Co-Founder Adam Padilla and branding experts discuss how Coke’s new tagline increases product-brand connectivity.

All Chipotles Will Close for Hours-Long Safety Talk. Will It Help, or Taint the Brand Even More?

Adam Padilla offers Adweek his thoughts on Chipotle’s safety initiatives and how they’ll impact the beloved brand.