Tag Archives: Brand Communications

CEO of North Memorial and Co-Founder Adam Padilla on KARE 11

CEO of North Memorial Dr. Kevin Croston and BrandFire Founder Adam Padilla tell KARE 11 how Dr. Croston’s vision is powering the brand and disrupting healthcare.

Is H&M’s Graffiti Scandal Apology Too Little Too Late?

Co-Founder Adam Padilla tells HypeBeast why H&M can and should take action against the street artist that’s putting the brand on blast.

Food and Streetwear Forge the Ultimate Superbrand

Adam Padilla talks to HypeBeast about how style and sensory elements play a role in food-streetwear brand collaborations.

Confusing Hospital Bills, Rude Docs Get Mock Praise in North Memorial Rebranding

North Memorial Health gives the Minneapolis St. Paul Business Journal the inside scoop on their rebrand campaign.

The Healthcare System Is Broken And NMH ‘Gets It’

Our latest campaign makes a bold claim – healthcare is broken, and our client, North Memorial Health is working hard to fixing it.

Patients Sarcastically Laud the State of Healthcare in North Memorial’s Amusing Ads

BrandFire’s latest campaign uses comedy to put healthcare on its heels. Agency partners Padilla and Black give Adweek the inside scoop.

No, This Fisher-Price Happy Hour Playset Isn’t Real

Co-Founder Adam Padilla shares his inspiration for the Fisher-Price Happy Hour Playset with Mashable and his thoughts on the brand’s response.

Fisher-Price Assures Parents: No, that ‘Happy Hour Playset’ You’ve Seen Online Isn’t Real

The Fisher-Price Happy Hour Playset created by Co-Founder and Director of Branding Adam Padilla is featured on The Today Show.

Here’s What Happens When Your Client is Tom Brady

Adam Padilla speaks with Small Business Journal about branding and bringing results to clients ranging from Tom Brady to Roadway Moving.

The Competitive Advantage of Fun. Yes, That’s Right: ‘Advantage’

Executive Creative Director Bryan Black speaks to Entrepreneur about BrandFire’s participation in meme culture and how cultural relevance gives our clients a competitive advantage.