About: adampadilla

Recent Posts by adampadilla

Who Am I? Heritage and Rebranding

Co-Founder Adam Padilla discusses how brands can remain true to their roots and not fall prey to new trends unnecessarily.

How Over-Communicating Can Kill Brand Loyalty and Sever Symbiotic Relationships

Co-Founder Adam Padilla offers Mobile Marketer his thoughts on what makes brand communications effective.

Allergan Launches ‘Actually She Can’ Ad Campaign

BrandFire helps pharmaceutical company Allergan PLC to talk to millennial women in their own language with an unbranded campaign: #ActuallySheCan

In a Perfect World, You’ll Be Able to Pick the Toppings on Your Emoji Pizza

BrandFire imagined emoji utopia with proposals for six extensions that should be included in the next iOS update.

Brand Yourself: Applying Strategic Branding to Personal Social Channels

Co-Founder Adam Padilla writes for Adweek about how to grab attention in the crowded social media landscape.

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