Creating a brand that sparkles.


When the co-founders and investors of a new premium line of canned spritz cocktails came to BrandFire, they were looking for a brand identity that extended beyond the can to activate their enormous cult following with a fun, refreshing, and authentic vibe. We created the Spritz Society name and iconic brand identity along with the can and multipack packaging, leveraging a graphic treatment created by design house Fabricius designs. The brand exploded from its launch, enjoying robust online sales and continuing to expand into new retail markets. We’ll drink to that.

orange spritz society pouring into glass
  • BrandFire sits at the perfect intersection of design, creative and strategy that make them the right partner for any CPG venture.

    Ben Soffer, Influencer, Co-Founder & CEO Spritz Society